Extreme Hotel's vision is to inspire our guests to explore and experience everything the Extreme brand is about by building a collection of cutting edge extreme sports inspired hotels around the world that are totally different from the standard bland 'me-too' hotel chains out there today. 

INSPIRE TO EXPLORE TO EXPERIENCE

The Extreme Sports Company was founded by Al Gosling in 1995 and was born from a fundamental passion for extreme sports and a vision to inspire people to go out, explore and experience the sports, the music, the fashion and the way of life that we love and the Extreme brand represents.

THE EXTREME SPORTS CHANNEL IN 60 COUNTRIES

Today Extreme is a pioneering brand management and licensing company that owns the Extreme brand, one of the world's most unique sports lifestyle brands. We started The Extreme Sports Channel which delivers our brand authenticity, credibility and massive exposure 24/7 across the 62countries and 48 million homes it broadcasts into. From this foundation we are developing a portfolio of long term strategic licensing partnerships with the right market leading companies across a number of categories in the consumer products and service sectors including Extreme Hotels, Destinations, Experiences, Mobile, Drinks, Apparel, Footwear, Personal Care, Automotive and Electronics.

GROUND BREAKING, ENTERTAINING, INSPIRATION HOTELS

Extreme Hotels is a hotel operating company delivering ground breaking, entertaining, great value, inspirational hotels

Our vision is to create one of the worlds leading experiential hotel chains over the next 5 - 10 years of funky high quality, great-value, revolutionary hotels  targeted at the traveller looking for something different that offers not just rooms but a great experience.

KEY SPORT LOCATIONS AROUND THE GLOBE

Locations - in key urban destinations and sports orientated beach, wind and wave and mountain, snow and rock sites around the world

OUR VISION

Our vision is to INSPIRE people to EXPLORE and EXPERIENCE the sport, travel, music, and fashion that the EXTREME brand represents so that they too can find those unbelievable moments of exhilaration that are the essence of why we love extreme sports.

DELIVERING THE VISION

A hotel experience that is beyond anything out there today

They are immersed in an Environment that is funky, cutting edge and alive

Our guests feel Extreme Sports as soon as they walk through the door. Our Hotels are targeted at travelers looking for something different with bar & social areas that you really want to hang out in and include a store offering, Extreme State Clothing, Extreme Sports Equipment, Experiences and Activities

OUR MISSION

TO DELIVER OUR BRAND VISION TO OUR GUESTS.

We give our guests a complete immersion in to the world of the Extreme Brand and Extreme Sports.
With every aspect of our hotels we INSPIRE our guests to EXPLORE the exhilarating world of Extreme Sports in a way that only the Extreme Brand can offer. We give each guest an EXPERIENCE that they never forget nor find anywhere else

We have revolutionised what’s on offer in the hotel sector today

DELIVERING THE MISSION

Setting the trend – offering something new!

High quality, high value Hotels in awesome locations

A radical approach to service provision, surpassing customer expectations of quality and comfort

Our aim is not to simply satisfy basic needs, but to provide an exhilarating experience, leaving the guests wanting to come back for more

Developing the sights, the smells, the sounds, the tastes and the touches of the Ex brand to perfectly suit our target customer